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One Brand. Many Stories.

The university brand and accompanying templates and guides are designed to assist with the process of implementing a simple, attractive, consistent, and economical identity system that is flexible enough to allow campus units to maintain their uniqueness and individuality.

UNO Brand Guide

This online guide also includes the NU System Identification Guide. A PDF of the guide can be downloaded by clicking the link under Additional Resources.

Writing Style Guide

This guide contains information to assist in your creation of written content for publications.


Access UNO-branded design templates, basic templates, video templates, and a graphics download library. Design templates will require account log-in information. Downloads will require your NetID.

Photography and Videography Services

Learn about guidelines for photos/video at events, online, and in publications.

Official Logos and Marks

Download the Logo, the Campus Icon, the Maverick, and the Lock-up. NetID required.


UNO's official typefaces.

Brand Colors

UNO's official colors in RGB, CMYK, PMS, and Hexidecimal values.

UNO Licensed Vendors

Need pens, mugs, t-shirts, trophies, or banners? View our list of licensed vendors.