Dr. Amy Rodie
Dr. Amy Risch Rodie
- UNO James R. Schumacher Chair of Ethics
- Marketing & Entrepreneurship, Associate Professor
Born in Albuquerque, NM. BSBA in Marketing and Management from New Mexico State University (1979); MS Marketing from Colorado State University (1990); PhD from Arizona State University (1995). Employed in UNO's CBA since 1994. Married to Steven N. Rodie.
Foundations of marketing; business ethics; consumer behavior; marketing service products;
Customer attributions and satisfaction; millennials' ethics; service process and customer satisfaction
Served on a number of CBA's Councils and on various committees for the Department of Marketing and Entreprenuership, UNO and NU. Formerly served as Associate Dean for UNO's CBA. Currently serving on the Editorial Review Board for Journal of Marketing Theory and Practice.