Doug Nielsen
- Xuba
Additional Information
Inducted 2010
Doug Nielsen, an Omaha native, has been an Internet pioneer and entrepreneur for two decades. After graduating from UNO in 1990, he founded Market Innovators, Inc., creating a successful coupon book concept then expanding into other direct marketing and business information products. Sensing the potential of the fledgling Internet, he co-founded GiftPoint.com and steered its merger with GiftCertificates.com, creating the leading market place for gift certificates. In 2002, he co-founded NetShops Inc., an innovative online retail business that now has over 200 web stores.
Nielsen served as president and CEO of Netshops from 2002 to 2007, when the company grew from less than a million dollars in revenue to nearly $200 million. In 2006, Netshops was named the 13th fastest growing company in America by Inc. Magazine. In both 2005 and 2006, Netshops received the Best Places to Work Award by the Omaha Chamber of Commerce. After recruiting the former CEO of Walmart.com to replace him as CEO, Nielsen serves as Chairman of the Board. Netshops, rebranded as Hayneedle, continues to grow rapidly. Nielsen is now focused on a new venture, Xuba, an innovative approach to online commerce and social engagement.
Nielsen is actively involved in the Omaha start-up community, as well as several non-profit organizations, and is currently chapter officer of the Young Presidents’ Organization. He lives in Omaha with his wife Susan and their four children.
Additional Information
Inducted 2010
Doug Nielsen, an Omaha native, has been an Internet pioneer and entrepreneur for two decades. After graduating from UNO in 1990, he founded Market Innovators, Inc., creating a successful coupon book concept then expanding into other direct marketing and business information products. Sensing the potential of the fledgling Internet, he co-founded GiftPoint.com and steered its merger with GiftCertificates.com, creating the leading market place for gift certificates. In 2002, he co-founded NetShops Inc., an innovative online retail business that now has over 200 web stores.
Nielsen served as president and CEO of Netshops from 2002 to 2007, when the company grew from less than a million dollars in revenue to nearly $200 million. In 2006, Netshops was named the 13th fastest growing company in America by Inc. Magazine. In both 2005 and 2006, Netshops received the Best Places to Work Award by the Omaha Chamber of Commerce. After recruiting the former CEO of Walmart.com to replace him as CEO, Nielsen serves as Chairman of the Board. Netshops, rebranded as Hayneedle, continues to grow rapidly. Nielsen is now focused on a new venture, Xuba, an innovative approach to online commerce and social engagement.
Nielsen is actively involved in the Omaha start-up community, as well as several non-profit organizations, and is currently chapter officer of the Young Presidents’ Organization. He lives in Omaha with his wife Susan and their four children.