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UNO’s Brent Clark Shares Insights on Best Cities to Start a Business in 2025 WalletHub Report

WalletHub features UNO’s Brent Clark, Ph.D., on the factors influencing startup success.

  • published: 2025/05/02
  • contact: Office of Strategic Marketing and Communications
  • email: unonews@unomaha.edu
Close-up of two business professionals working at a desk with laptops, one typing and the other writing with a stylus, seen through a glass wall in a modern office setting.

Photo: Shutterstock.

Brent B. Clark, Ph.D., professor of Management and Associate Director of the Center for Innovation, Entrepreneurship, and Franchising at the University of Nebraska at Omaha (UNO), was recently featured in WalletHub’s 2025 report on the best large cities to start a business. Drawing on his expertise in strategic management and entrepreneurship, Clark provided valuable insights into how factors like local policy, access to capital, and entrepreneurial ecosystems influence the success of startups.

💡 Why it matters: Clark’s expertise helps shed light on the key elements that can drive entrepreneurial success, offering valuable advice for aspiring business owners looking to launch in the best environments.

🔎 The big picture: Clark’s insights further position UNO as a leader in entrepreneurship education, highlighting the university’s role in fostering successful startups and innovation.

For more on Clark’s analysis and the best cities to start a business, read the full report on WalletHub.

Read the full report on WalletHub

About the University of Nebraska at Omaha

The University of Nebraska at Omaha (UNO) is Nebraska’s premier metropolitan university, committed to innovating for the public good, advancing social mobility, powering workforce development, and serving as a hub for community engagement. Nearly 15,000 Mavericks choose UNO for its hands-on education experiences, nationally ranked online and graduate programs, military-connected student support, and innovative approaches to supporting lifelong learning. UNO holds the Carnegie Research Activity “R2” designation, securing more than $40 million annually in external research funding and counts its faculty among the world’s most cited scholars. Sixteen Omaha Athletics programs compete in NCAA Division I as members of the Summit League and National Collegiate Hockey Conference (NCHC). 

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