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  1. UNO
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  7. NBDC's Rebrand

New Look, Same Commitment: NBDC’s Evolution for Nebraska’s Businesses

  • published: 2025/03/19
  • contact: NBDC Communications - Nebraska Business Development Center
  • phone: 402.554.6256
  • email: kjefferson@unomaha.edu
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NBDC's new logo

Omaha – The Nebraska Business Development Center (NBDC) is proud to announce the launch of its new brand identity, a modernized look that reflects the organization’s evolution and continued commitment to serving Nebraska’s business community.

For nearly 50 years, NBDC has been a trusted, no-cost resource for business owners and entrepreneurs across the state. Established in 1977, NBDC was one of the first eight University Business Development Centers in the nation, hosted by the University of Nebraska at Omaha (UNO). Since then, it has grown into a comprehensive network of programs and services with satellite offices across Nebraska, in partnership with academic institutions and economic development organizations.

"As NBDC continues to expand its reach and impact, we wanted a brand that reflects both our rich history and our forward-thinking approach to business development,” said Dan Curran, NBDC executive director. “Our new identity aligns with our home institution, UNO, while reinforcing our role as an innovative and accessible resource for Nebraska’s entrepreneurs.”

As NBDC continues to expand its reach and impact, we wanted a brand that reflects both our rich history and our forward-thinking approach to business development.

 Dan Curran, NBDC Executive Director

Developed in partnership with Drew Davies at Oxide, the updated brand features a clean, bold logo that symbolizes professionalism, growth, and adaptability—core values of NBDC’s mission. The red underline within the design signifies action and progress, reinforcing the center’s dedication to supporting businesses at every stage of their journey.

“This new look represents more than a visual update—it’s a reaffirmation of our mission to empower Nebraska’s businesses,” said Curran. “We are excited to continue providing the guidance, tools, and support that help businesses thrive.”

NBDC logo

The rebrand is part of NBDC’s broader strategy to enhance its services, increase accessibility, and strengthen partnerships across the state. While the look may be new, NBDC’s commitment to delivering expert business assistance remains the same.

To learn more about NBDC’s services and to connect with a consultant, visit nbdc.unomaha.edu.

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About NBDC

The Nebraska Business Development Center (NBDC) helps Nebraska businesses start, grow and develop, by strengthening Nebraska businesses for a healthy economy and prosperous communities. NBDC is a University of Nebraska at Omaha center that provides confidential consulting business development services across Nebraska to entrepreneurs and business owners for the life cycle of their business. NBDC partners with the University of Nebraska-Lincoln, University of Nebraska at Kearney, Wayne State College, and Chadron State College to deliver its services statewide. The U.S. Small Business Administration and other federal, state, and private organizations support NBDC. The Nebraska APEX Accelerator is funded in part through a cooperative agreement with the Department of Defense. Visit nbdc.unomaha.edu for more information.


If you have a story idea, news tip or event, please contact:

Kelly Jefferson Minty, Communications Director
kjefferson@unomaha.edu | 402.554.6256

Nebraska Business Development Center

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