New Look, Same Commitment: NBDC’s Evolution for Nebraska’s Businesses
- published: 2025/03/19
- contact: NBDC Communications - Nebraska Business Development Center
- phone: 402.554.6256
- email: kjefferson@unomaha.edu
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Omaha – The Nebraska Business Development Center (NBDC) is proud to announce the launch of its new brand identity, a modernized look that reflects the organization’s evolution and continued commitment to serving Nebraska’s business community.
For nearly 50 years, NBDC has been a trusted, no-cost resource for business owners and entrepreneurs across the state. Established in 1977, NBDC was one of the first eight University Business Development Centers in the nation, hosted by the University of Nebraska at Omaha (UNO). Since then, it has grown into a comprehensive network of programs and services with satellite offices across Nebraska, in partnership with academic institutions and economic development organizations.
"As NBDC continues to expand its reach and impact, we wanted a brand that reflects both our rich history and our forward-thinking approach to business development,” said Dan Curran, NBDC executive director. “Our new identity aligns with our home institution, UNO, while reinforcing our role as an innovative and accessible resource for Nebraska’s entrepreneurs.”
As NBDC continues to expand its reach and impact, we wanted a brand that reflects both our rich history and our forward-thinking approach to business development.
Developed in partnership with Drew Davies at Oxide, the updated brand features a clean, bold logo that symbolizes professionalism, growth, and adaptability—core values of NBDC’s mission. The red underline within the design signifies action and progress, reinforcing the center’s dedication to supporting businesses at every stage of their journey.
“This new look represents more than a visual update—it’s a reaffirmation of our mission to empower Nebraska’s businesses,” said Curran. “We are excited to continue providing the guidance, tools, and support that help businesses thrive.”
The rebrand is part of NBDC’s broader strategy to enhance its services, increase accessibility, and strengthen partnerships across the state. While the look may be new, NBDC’s commitment to delivering expert business assistance remains the same.
To learn more about NBDC’s services and to connect with a consultant, visit nbdc.unomaha.edu.