The Office of Strategic Marketing and Communications (MarComm) offers several trainings to campus partners for digital tools and public relations.
Cascade CMS | Website
Cascade CMS is the university's content management system (CMS). Training is required prior to receiving access to Cascade CMS.
New users are added as an a contributor to Cascade and remain in that role for three (3) months. After the three-moth period has passed, the web lead may request the contributor be changed to an approver.
Localist | Event Calendar
Localist is the university's new calendar tool. This centralized hub for university events provides easy access for users searching for UNO-sponsored events.
Submit a Digital Services Request for an overview of Localist and all of its features for event organizers and attendees and to learn about the event submission process.
HubSpot
HubSpot is the official program for the implementation and delivery of several digital tools:
- Email marketing
- Social media management and publishing
- Live chat implementation and management
Email marketing training is on-demand training through Bridge, and is required for all users.
At this time, our university’s HubSpot user database has reached its current user allotment under our existing license. As a result, we are unable to accommodate additional user accounts. We recognize the importance of providing access to the platform and are actively evaluating options to ensure the system can meet campus needs in the future.
We will communicate any updates as soon as they are available. We appreciate your understanding and cooperation as we work to maintain compliance with our licensing agreement and ensure the integrity of our data systems.
Canva
UNO is currently transitioning to the universitywide tool Canva.
Canva is a user-friendly design tool, preloaded with UNO-branded templates.
For more information regarding Canva, please contact Angie Kennedy at angiekennedy@unomaha.edu.
Media and Public Relations
The Editorial and Media Relations staff will meet with you to share best practices, identify key messages, and conduct a practice interview. More rigorous training is available for sensitive topics that pose a reputational risk.
Email unonews@unomaha.edu to request training.
Have a quick question regarding any of these platforms?
The MarComm digital team offers a digital office hour via Zoom every Tuesday from 10 A.M. to 11 A.M.