Goldsmith Technology Commercialization Model
Step 13: Production
The Production activity involves the full-scale production. In today’s competitive world, production activities must be cognizant of the soft production technologies involved with just-in-time manufacturing, supply chain optimization, e-procurement, lean manufacturing, and team-cell production. As commerce becomes more global, time-to-market, quality, and customer satisfaction have displaced price as the dominant economic imperative.
Definition: The production step is that period during which the manufacturing process is built and full-scale production runs are implemented.
Objective: The objective of the production step is to put a new product into commercial production and optimize the manufacturing process.
Product: The product of this activity is a market-ready product.
- Final commercial level product designs
- Produce manufacturing process schematics
- Institute quality control procedures
- Finalize distribution system
- Construct manufacturing facilities
- Implement trial run
- Make minor modifications;
- Conduct full scale production run
Funding Sources: Venture Capital (early stage round)
Technical Information: Completion of the production step will usually result
in knowledge about production levels and costs, inventory requirements, manpower allocations, production bottlenecks, vendor requirements, distribution factors, manufacturing reliability and maintainability, and product performance and reliability.
Do you support commercial production?
Do you have after market support for the product?
Have you improved the production process?
Do you support a warranty?