Strategic Nonprofit Marketing for Fundraising
Instructor: Haley Armstrong, patient and community engagement liaison, Nebraska Medicine.
Attendees will learn best practices in how best to position and promote their organization to the community and donors. Learn to | develop public relations campaigns and communications strategies | create a brand identity through memorable events | craft unique stories through various traditional and nontraditional platforms | and | manage relationships with the media and donor community.
This is one course of the UNO Certificate in Fundraising Management offered by the Center for Public Affairs Research. Each course is held on two consecutive days on the UNO Dodge campus in Omaha, from 8:30 A.M. to 5:00 P.M. Cost is $279 and includes materials, lunches, and parking. Courses are pre-approved for 15 continuing education points towards the Certified Fund Raising Executive credential.
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