The UNO Brand

Having a unified university image supports our efforts to continue to promote the University of Nebraska Omaha's (UNO) reputation as a premier metropolitan university with local, state, national, and international audiences.

Consistency allows UNO to visually link the university more closely to its many programs that support the mission of teaching, research, and service.

One Brand. Many Stories.

The university brand and accompanying templates and guides are designed to assist with the process of implementing a simple, attractive and economical identity system that is flexible enough to allow campus units to maintain their uniqueness and individuality.

Start Your Project with University Communications.

UNO Brand Guide

This PDF contains both the UNO Brand Guide and the NU System Identification Guide.

Writing Style Guide

This guide contains information to assist in your creation of written content for publications.

UNO Licensed Vendors

Need pens, mugs, t-shirts, trophies, or banners? View our list of licensed vendors.


Download the Logo, the Campus Icon, the Maverick, and the Lock-up. NetID required.


UNO's official typefaces.

Color Palette

UNO's official colors in RGB, CMYK, PMS, and Hexidecimal values.


Download templates for brochures, posters, letterhead, PowerPoint slides, etc. NetID required.

Photography and Videography Guidelines

Learn about guidelines for photos/video at events, online, and in publications.